PICARD at the Anja Gockel Show at Fashion Week Berlin
Melon Sunseed, Papaya, Aqua, Cream and Cookie - the colours of the new spring/summer collection 2023 by PICARD make you long for the warm season. The stylish new favourite companions were now presented at the Fashion Week in Berlin. As in her previous shows, designer Anja Gockel combined her new collection with selected PICARD models and presented them to the visitors at the Hotel Adlon.
"For me, our new Spring/Summer 23 collection symbolises lightness and pure good humour. It just calls for a relaxed summer, fruity cocktails at the beach bar and exuberant hours with friends," says Georg Picard, Managing Director of Picard Lederwaren. "In Anja Gockel's show she was put in the limelight in a great way! The motto "Move On. PICARD has been the official bag partner of Anja Gockel since 2021. Since then, all shows and shoots of the fair fashion designer are equipped with bags by PICARD, the models of PICARD in turn present the clothes of Anja Gockel. The cooperation stands for cohesion and mutual complementation and will run until the end of this year.
The new bags will be available from November 2022 and January 2023 in PICARD stores and online at picard-lederwaren.de and at Zalando, Douglas, Van Graaf and Galaxus Switzerland.