“Once upon a time there was a white backpack and a black marker... when the two met, something unique was created!”

- Joan Twins

Among the first PICARD x Joan Twins backpacks sold was a golden ticket to win a day at PICARD together with the Joan Twins. The lucky winner Carolin was supposed to get the backpack from her mother Carmen for Christmas, but she was allowed to take a look beforehand and was really lucky - there it was - the golden ticket.

It doesn't get any more beautiful than this, you might think. Oh yes it does. Carolin and her mother can't believe their eyes: a sudden, additional surprise: a 100 € shopping voucher for the PICARD outlet. With sparkling eyes, they do some proper shopping in the bag and small leather goods paradise. Everyone is in their element. They try things out and look around. The bags are full and the shopping continues. Everyone receives a leather bracelet from the manufactory as a souvenir. We all know what it's like to need a little refreshment after shopping. A few sweet treats are quickly chosen and then it's off to the showroom. Here you can relax with sweet treats and get an exclusive glimpse of the brand new autumn/winter collection 2022, which will be available from June - September.

More insights into our manufacture and the #picardcrew as well as great news can also be found on Instagram.